© 2026 Mette Virala

Skai — Imaginary tech product

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Skai design guidelines page #1: Skai brand-guideline cover in black with the logo, 'simply smart.' tagline and a spectrum line.
No.
03
Year
2024
Type
Brand
Published on

I invented a product for this exercise: Skai, a universal remote. The constraint was making tech feel approachable rather than cold.

The identity uses clean lines and a limited palette—design language borrowed from consumer electronics brands like Teenage Engineering. Packaging and UI mockups share the same visual system: bold type, restrained color, generous white space.

Below, pages from the brand guidelines.

Skai guideline page titled 'Värit' showing colour swatches and a gradient on black.
Fig. 01 Skai guideline page titled 'Värit' showing colour swatches and a gradient on black.
Dark Skai website homepage reading 'Connect & Control with smart service' over a gradient.
Fig. 02 Dark Skai website homepage reading 'Connect & Control with smart service' over a gradient.
Two Skai ad panels: one plain with the wordmark and logo, one with a soft mesh gradient.
Fig. 03 Two Skai ad panels: one plain with the wordmark and logo, one with a soft mesh gradient.
Two Skai ad panels: one plain with the wordmark and logo, one with gradient blobs.
Fig. 04 Two Skai ad panels: one plain with the wordmark and logo, one with gradient blobs.
Unfolded Skai universal-remote box dieline with a blue-to-pink gradient and cut lines.
Fig. 05 Unfolded Skai universal-remote box dieline with a blue-to-pink gradient and cut lines.
The Skai box printed on cardboard and folded from my dielines, photographed on a mirror against a cloudy sky — a pun on the name.
Fig. 06 The Skai box printed on cardboard and folded from my dielines, photographed on a mirror against a cloudy sky — a pun on the name.